Aston Martin EV concept to debut soon

Lagonda All-Terrain Concept Is Aston Martin's First Electric SUV

While you're guessing, let us just spill that Aston Martin has brought back the name "Lagonda" with completely different intentions.

Shares of Aston Martin Lagonda Global Holdings PLC (LON:AML) hit a new 52-week low during trading on Friday.

THE LAST Lagonda rolled off the production line 55 years ago but the British luxury marque (and Aston Martin sister company) is set to rise phoenix-like at next month's Geneva Motor Show, with a new pure-electric vehicle. It will be at the 2019 Geneva International Motor Show next month where we will see the "All-Terrain" in flesh. The auto, of course, will also come with the carmaker's new fully-electric powertrain technologies.

The electric SUV will go into production in 2021 and will be followed by a sedan in 2022, as Aston Martin has previously hinted. Gone was the traditional leather and wood; in its place, carbon-fiber shared space with ceramics, cashmere, and silk, together with hand-woven wool. While the Roller uses a massive twin-turbo V12, the Lagonda will be entirely electric. The SUV will be based on the same platform as the Lagonda luxury saloon that was revealed earlier.

The concept (teased above) provides "explicit clues" to the look of the company's first 21st century model, according to chief executive officer Andy Palmer.

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Looking at the teaser photo itself, it's clear that the new concept borrows some styling cues from the Vision Concept shown past year.

Now, Lagonda is looking ahead to the future once more with an all-new concept simply called "All-Terrain".

What we do know, however, is that this is the vehicle that will officially launch the Lagonda brand back into showrooms.

'Historically Geneva has always been good for us - the buzz surrounding the stand previous year when we revealed the Lagonda Vision Concept was truly remarkable - so it's fantastic to return to the scene of such great success with another world debut, ' said Andy Palmer, Aston Martin Lagonda president and group CEO.

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