Google Chrome 71 to ad-block all websites with abusive ads

Chrome 71 will block all ads on sites with persistent malicious ad abuse

Google explained: "Last year, after hearing from Chrome users, we launched a set of user protections against "abusive experiences" - experiences created to intentionally mislead and trick users into taking action on the web".

"More than half of these abusive experiences are not blocked by our current set of protections, and almost all involve harmful or misleading ads", the company said.

Starting in December 2018, Chrome 71 will remove all ads on sites with persistent abusive ad experiences. Sites with known abusive behavior will have all ads blocked in the Chrome browser automatically.

The American company went on: "These ads trick users into clicking on them by pretending to be system warnings or "close" buttons that do not actually close the ad". Furthermore, of these abusive ad experiences are used by scammers and phishing schemes to steal personal information.

Google recently announced a new addition to Chrome that will attempt to rid the client of "harmful and misleading ads". This is Google's new attempt to reducing intrusive and misleading ads on the Internet that often lead to malicious websites and steal personal information as well. The Abusive Experiences Report highlights if Google detected abusive experiences on the site. Offending sites will be given 30 days to change their ads before Google removes all of their ads entirely. Chrome users can also override Google's ad blocking should they choose to.

More news: Actor Idris Elba named People’s ‘Sexiest Man Alive’

Load chrome://settings/content/ads in the browser's address bar.

Unfortunately, even with these additional protections, Google has found that more than half of these abusive experiences were not being blocked by Google Chrome. Users may still add sites to the allow list, which could be useful if a site is flagged erroneously.

While Google's policies, on the surface, champion the user, some paint Google's crusade as somewhat self-serving, pushing for ad rules that favor its own advertising platform. You can see an example of a tech support scam utilizing this type of abusive behavior in our video below.

An upcoming version of the browser will block *ALL a href="http://mashable.com/reels/google-pixel-3-pixel-3-xl-review?utm_cid=a-seealso" *Should You Buy Google's New Pixel Phones?

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