Rolls-Royce Cullinan to be World's Most Expensive SUV

New Rolls Royce SUV coming to South Africa

Even ultra luxury automakers such as Rolls Royce have been swept up in the SUV wave.

Rolls Royce has lifted the veils off its arguably the most talked about model in recent memory, the new Cullinan.

Aussies with deep pockets can place orders now - and Rolls says we've been among the first in the world to lay our money down. (The Cullinan can wade in water up to 21 inches high, again beating the Bentley equivalent.) Futuristic LEDs surrounding each headlight give it a slightly new, rectangular shape.

The Cullinan also has suicide doors and a tailgate called "the Clasp", because these things need names.

Once engaged, the driver can select the "Everywhere" option, setting the Cullinan to glide over any situation, whether it be rough track, gravel, wet grass, mud, snow or sand delivering all 850Nm of torque to all four wheels.

The Cullinan is featured with 6.75-litre Twin-Turbo V12 Rolls Royce engine which can produce 563bhp/420kW and 850Nm/627lb ft of torque.

The Cullinan is the first off-road vehicle Rolls-Royce has ever built and has a 6.75L V12 twin turbo engine, delivering 563 horse power with a top speed of 155mph.

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Design-wise, the Cullinan certainly tips its hat to the current Phantom, which is built on the same Architecture of Luxury platform.

The Individual Seat configuration features two seats separated by a fixed centre console incorporating a drinks cabinet with Rolls-Royce whisky glasses and decanter, champagne flutes and refrigerator. It's been re-engineered by adding larger air struts with greater air volume and by strengthening the drive and prop shafts to cushion blows from the toughest terrain-though it's most of the buyers of this epic SUV probably won't be taking it to Moab.

Its top speed is 155mph (249km/h). Also here, the Cullinan's electronic suspension uses an air-compression system to push any wheel downwards if it detects that wheel losing traction, and ensures every wheel is constantly in contact with the ground and that maximum torque is applied to all wheels. The rear hatch will be completely customisable; part of Rolls-Royce's three element design. A long wheelbase Range Rover sits 5,199 mm, the Cullinan is longer at 5341 mm in length. The rear seats also fold down - a first for Rolls-Royce.

With a starting price of around £250,000 prior to any of the company's trademark bespoke personalisation, Mr Ball explained that the Cullinan is largely aimed at Rolls-Royce's new breed of super rich, self-made millionaire customers in their early 40s who are seeking the ultimate in luxury and performance.

The Cullinan gets a whole host of safety features like night vision and vision assist, which includes daytime and night-time wildlife and pedestrian warning, alertness assistant, a four-camera assistant with panoramic view, all-round visibility and helicopter view, active cruise control and collision warning, and a lot more.

As on a Land Rover Discovery, the rear seats are higher than the front, so rear-seat passengers get a grandstand view. The steering wheel is thicker and smaller than other Rolls Royces while the central infotainment display is a touchscreen.

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