Now share your Instagram Stories directly on WhatsApp

Instagram whatsapp stories

According to TechCrunch, Facebook is now running a test which will allow select users to share their Instagram Stories directly on WhatsApp as WhatsApp Status.

"An Instagram Story posted as a WhatsApp Status also becomes encrypted like the rest of WhatsApp", TechCrunch reported on Wednesday.

A post by a local blog called TecnoBlog in Brazil that has been reporting several such sightings in the past has posted a picture with the Instagram Story on the left and the WhatsApp Status of the same on the right.

Back in October 2017, Facebook offered the users of Instagram the flexibility to share their Instagram Stories directly on Facebook. According to downdetector.co.uk, it received 2,012 reports that WhatsApp was not working at its peak.

With the latest update, users will be able to follow the hashtags. The number of combined users on both these platforms is nearly twice the size of Snapchat, which now has around 173 million daily active users.

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"You now have the option to share your Instagram Stories to your Facebook Stories".

From what we understand, the feature is now being tested with a small number of users. However, they still have to press "send" to publish the story there. The same isn't the case for Status, though, which Facebook tells me is seeing similar levels of usage to Instagram Stories, also with more than 300 million DAUs as of November.

Why Is Facebook Doing This?

WhatsApp registered these numbers despite the fact that users in India and other parts of the world went into a frenzy after the messaging platform went down at midnight on New Year. Facebook somewhat addressed that by making it possible to cross-post Instragram Stories to Facebook Stories, though how many users are taking advantage of that ability isn't clear.

The second reason is to increase the use of WhatsApp Status. This new feature could be helpful to encourage users from a different demographic to contribute their perspective adding more diversity to the story. This will also help both the platforms to boost traffic.

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